"Like, O.M.G. [long silence] ... so smart ... how has someone not done this already ... genius!" is the general reaction that wine expert Richard Betts gets when he says he's written a scratch and sniff book. (Yes, exactly like the kind you scratched and sniffed as a kid.) Or, well, actually now two. In 2013 Betts set the (playful) tone with The Essential Scratch & Sniff Guide To Becoming A Wine Expert, and on October 6 his sophomore effort hits another hot topic, whiskey. Enter, The Essential Scratch & Sniff Guide To Becoming A Whiskey Know-It-All.
Similar to wine, whiskey is a drink that many enjoy, though imbibers don't always have the aptitude to decipher flavors and fully grasp why they like what they like. Thusly, according to Betts, each scratch and sniff book aims to empower readers by helping them to understand "what makes [whiskey or wine] the way it is, presents these factors to the readers, and then allows the readers to reconstruct the pieces they like to understand what drink will make them smile." Here, in the form of scratching and sniffing, and understand flavor through smell.
Things this book will teach you that you probably don't already know? If you're keen on the flavor of smoky iodine, then you should drink more Scotch from Islay. But if caramel and spice are your thing, go for rye. Dig caramel but pass on the spice? Reach for bourbon or Tennessee Whiskey. Say, "smoky iodine" wasn't part of your vocabulary? It is now!
Channel your inner child with the ultimate conversation-starting coffee table book. The Essential Scratch & Sniff Guide To Becoming A Whiskey Know-It-All is published by Rux Martin/Houghton Mifflin Harcourt and hits shelves October 6. Pre-order on Amazon, or snag an exclusive preview below: