Fans of conservative blowhard Sean Hannity are taking to social media to share videos of themselves destroying Kuerig machines now that the coffee company has backed out of an ad deal with The Sean Hannity Show.
Kuerig is one of five companies that pulled ads from Hannity’s Fox program after the pundit hosted Alabama Republican Senate candidate Roy Moore on his radio show last week to defend himself against allegations that he had sexual relationships with teenage girls when he was in his 30s. Hannity urged his followers to listen to Moore and give him the benefit of the doubt, saying that the politician “deserves the presumption of innocence.”
On Saturday, Keurig announced that they had pulled their sponsorship of The Sean Hannity Show:
Angelo, thank you for your concern and for bringing this to our attention. We worked with our media partner and FOX news to stop our ad from airing during the Sean Hannity Show.
— Keurig (@Keurig) November 11, 2017
And later that afternoon, Hannity fans started destroying fancy coffee machines to show their support for the talk show host. One of the most popular videos includes an odd homage to Salt Bae near the end, wherein the angry Hannity fans sprinkles Kuerig cups all over the ground instead of salt:
I pulled an "Office Space" with my Keurig... Would be a shame if everyone else joined me in the Keurig Smash Challenge #BoycottKeurig #IStandWithHannity #SundayMorning pic.twitter.com/yEADeRC006
— Angelo John Gage (@AngeloJohnGage) November 12, 2017
Many of the Keruig destroyers claim that they are sticking up for Hannity’s right for free speech via these performative acts of machine bashing (you can find more examples of this kinda stuff here, here, here, here, and here). Without missing a beat, Hannity started sharing some of these videos while also dragging Keurig on Twitter and encouraging his fans to keep smashing those machines:
Deplorable friends, I am buying 500 coffee makers tomorrow to give away!! Details on radio and TV. Hint; best videos!!
— Sean Hannity (@seanhannity) November 13, 2017
There’s a lot to unpack here, but thankfully the quipsters of Twitter are already on the case. Here are the best tweets from celebrities, writers, comedians, and other funny people about KuerigGate 2017:
I just want to make sure i don’t miss the messaging. we’re smashing a thing we bought from a corporation that stopped advertising during a show that defended a politician accused of child molestation, and we want the guy that wrote Idiocracy to know we’re fans, is that accurate? https://t.co/PR9vBGoIGR
— Dan Harmon (@danharmon) November 12, 2017
Very triggered by all these people breaking their v expensive coffee machines
— Richard Lawson (@rilaws) November 13, 2017
What if I told you that smashing a purchased Keurig machine does nothing to hurt the Keurig company ? pic.twitter.com/zyS1ahi6t3
— Vanessa (@NessaAdelaide) November 13, 2017
bright and early at the animal hospital, hell yea pic.twitter.com/BxIEbot0hT
— christine teigen (@chrissyteigen) November 13, 2017
KEURIG HQ MONDAY AM
— John DeVore, Wellness Guru (@JohnDeVore) November 13, 2017
well the bad news is dozens of people are boycotting us but the good news is we r not the official coffee of child abuse
Now following @Keurig. pic.twitter.com/54IzEBXTpr
— Ava DuVernay (@ava) November 12, 2017
Turns out the Keurig Democrats were backed by the Lunchables Lobby and Big Small Serving Money.
— John Levenstein (@johnlevenstein) November 12, 2017
Wait, Republicans are boycotting Keurig?
— Emily G, Cville. (@EmilyGorcenski) November 13, 2017
Can we trick them into other forms of environmental activism?
good luck to anyone trying to make actual small talk around their office Keurig tomorrow
— Aparna Nancherla (@aparnapkin) November 12, 2017
Thinking of all the Sean Hannity fans that are having a shitty Monday morning because they can't make themselves a cup of coffee
— Ike Barinholtz (@ikebarinholtz) November 13, 2017
I️ came into the office early to put Sean Hannity’s face on all the Keurigs this week rules already. pic.twitter.com/WJwBidQmwv
— Jesse McLaren (@McJesse) November 13, 2017
• Sean Hannity's defense of Roy Moore is costing him advertisers [Mashable]
• Sean Hannity Fans Call for Boycotting Keurig After Sponsors Pull Ads From Fox News Show [Time]
• Roy Moore on whether he dated teenage girls: “Not generally, no” [Vox]
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