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Reese's-ception Is Coming in the Form of Reese's Pieces-Stuffed Reese's Cups

One Reese's candy to rule them all

Facebook/Marlena Courchain

The Hershey Company appears to be rolling out a new product for fans of its Reese's line who hate to compromise. No official details have been released, but Hershey has been using Facebook to tease a new Reese's Peanut Butter Cup that's filled with Reese's Pieces. So meta.

Responding to a request for comment, a Hershey spokesperson would not provided much information. But, they offered coy confirmation that the product is in the works.

"Guess you've heard about the #Cupfusion," the spokesperson said in an email to Eater. "A leaked photo on Facebook of a potential new Reese's Cup filled with Reese's Pieces has led to a social explosion filled with conversation and speculation online. The Reese's Facebook and Twitter feeds have been flooded with thousands of comments from the brand's most loyal fans, begging for the rumors to be true.

"Would Reese's make consumer dreams come true and bring together two beloved favorites — Cups and Pieces — into one mind-blowing delicious cup of goodness? You'll just have to keep watching as it unfolds!"

If the leak is to be believed, the new Pieces-stuffed Cups will make their debut in July. Once that happens, the aforementioned thousands of loyal fans will have to find something better to do with their time.


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