Helen Mirren is an acting treasure, and she's lending her talents to Budweiser this Super Bowl Sunday for a campaign against drunk driving. The commercial shows Mirren in an attractively lit restaurant with a burger and bottle of Bud. Before she digs in, the British icon shares a few choice words for anyone who might consider driving under the influence.
"The collective we are dumbfounded that people still drive drunk," Mirren declares. "So I'll sum it up like this. If you drive drunk, you, simply put, are a short-sighted, utterly useless, oxygen-wasting human form of pollution, a Darwin Award-deserving, selfish coward. If your brain was donated to science, science would return it. So stop it."
It's one of Mirren's finest performances. The commercial is part of Anheuser-Busch's #GiveADamn campaign, which is meant to "address the issue differently than anyone ever has before, in an effort to start as many conversations as possible and get people to make a plan." For each use of the #GiveADamn hashtag through 11:59 p.m. ET on Sunday, Budweiser will spend an additional $1, up to $1 million, on safe-ride-home programs in 2016.