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Kit Kat’s ubiquitous jingle will soon get an upgrade, thanks to the brand’s newest spokesperson, Chance the Rapper. According to a tweet, he’ll make an appearance in the next Kit Kat commercial, the jingle for which will be "dropping soon."
Stay Tuned! That new Kit Kat jingle ft. @chancetherapper dropping soon!!! #KitKatBreak #HalloweenBreak pic.twitter.com/EsWLteqmLV
— Kit Kat (@Kit_Kat_Break) October 3, 2016
A still from the commercial shows Chance holding a Kit Kat bar emblazoned with the words "Chance the Wrapper" and a picture of his face.
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The Chicago-bred hip-hop artist and Beyoncé superfan (celebrities — they’re just like us!) is the latest big name to break off a piece of the classic Kit Kat jingle. The American version of "Gimme a Break" has been in use since the 1980s, when it sounded a little something like this:
Versions of the original have since been covered by a host of celebrity spokespeople, including Carrie Underwood and Andrew W.K. Kourtney Kardashian has also espoused her love for the crunchy, chocolatey concoction, but it’s worth noting that she eats her Kit Kats in a completely non-sensical way.
When it comes to celebrities and Kit Kats, though, nothing could top the completely savage way Miami Marlins player Giancarlo Stanton bites into the candy bar, which seemingly requires no "breaking off" whatsoever.
• Chance the Rapper Made a New Kit Kat Jingle [Pitchfork]
• Spurned Kit Kat Lover Demands Lifetime Supply of Candy Bars From Nestle [E]