A new film about the iconic candy dispenser known as PEZ is coming to a theater near you. LA-based Envision Media Arts announced on Monday it had entered into an agreement with the 88-year-old candy company to produce an animated feature, according to Bloomberg.
The film deal follows in the footsteps of franchise agreements like the one Warner Bros. has with Lego; after the success of The Lego Movie in 2014, there are two more Lego films in the hopper. Will the PEZ film include a hit song like The Lego Movie did? The film's screenwriter, Cameron Fay, recently wrote Brothers in Law, a remake of a 1957 comedy. This will be his first full-length animated film.
Though PEZ is an Austrian import, PEZ candy has held a place in American pop culture for decades. PEZ dispensers depict everything from cartoon characters to presidents to royalty. Memorably, in 1992, a PEZ dispenser played a supporting role in an episode of Seinfeld:
"Pez candy is beloved by children and adults alike. With Cameron Fay we've created a world unique to Pez and a story that will touch the hearts of many," EMA CEO and founder Nelson told Variety. The film should be released within the next two years.
A PEZ documentary was produced in 2006, and features the 800 (and growing) PEZ dispenser collection of Chris Skeene, who is based in Atlanta. Here's the trailer for the PEZ documentary, PEZheads:
Finally, a look back at a 1950s-era commercial for the chalky candy dispensers, featuring the tagline: "It's always handy when it's time for PEZ candy!"