Stephen Colbert makes his Late Show debut next week, replacing David Letterman as host of the iconic CBS late-night program. For those who might have trouble staying up to watch, Stumptown Coffee Roasters is ready to provide a caffeinated boost: "Col' Brew." It's a bottled cold-brew coffee that takes punny advantage of Colbert's name and will show up in New York City on September 8.
Stumptown's Diane Aylsworth tells Eater the coffee is the same beverage found in the roaster's original cold-brew bottles. Col' Brew won't be available for purchase, but instead will be handed out for free on a limited basis in Manhattan on the day of the Late Show with Stephen Colbert premiere. It's a shame Col' Brew won't be a regular Stumptown product. The coffee would no doubt be a fine beverage option at Colbert's hypothetical bed and breakfast.