KFC has a new Colonel Sanders: Just a few months after the chain announced Saturday Night Live alum Darrell Hammond would revive the chain's iconic character, KFC has hired another Saturday Night Live veteran to play the Colonel. According to a press release, Norm Macdonald will now be the one to don the famed white suit and black bowtie.
KFC's chief marketing officer Kevin Hochman notes in a press release: "Other than not quite looking like him, his voice being different, and his inability to cook the world's best chicken, we thought Norm was the perfect choice to play the Real Colonel." As part of the deal, Macdonald stars in new commercials which show him hanging out in a stretch while limo, in his office, and with "children's mandolin band."
Here's Macdonald as host of SNL's Weekend Update:
KFC announced the hiring of Hammond as part of its weird and wacky makeover which included a strange Atari-style game. In the game, players must make the Colonel face punch his client to earn a golden drumstick. The makeover also included the introduction of a Colonel Sanders-voiced GPS app. When asked why KFC hired another Colonel, a spokesperson told Eater: "Colonel Sanders was too big a personality to be portrayed by just one person." Check out Macdonald as the Colonel below:
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