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Burger King, the Florida-based, multi-billion dollar burger chain, is getting creative with its advertising dollars. To market to potential customers in Russia, they've employed the services of Tittygram, a new start-up that allows people to send each other photos of messages written on women's breasts. Burger King recently employed the service and posted this on their official page on VK.com, the Russian equivalent of Facebook.
Now, why on earth would a multinational chain with a reasonably family-friendly image align itself with a web service that markets itself as "Uber for boobs?" Perhaps they're trying to stay young and hip so as to avoid the plight that's currently befalling McDonald's, which has recently begun to show its age and is hemorrhaging customers.
Eater Video: I had a champagne coupe made of my left boob
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