Shake Shack opened its first location in New Jersey in 2013, a second in 2014, and this summer plans to open a third in the Garden State, according to an official release. Shake Shack's third New Jersey outpost will be its first in the central part of the state. It will be located inside The Village at Bridgewater Commons.
The newest Shake Shack location will serve the same menu as all other Shacks with the addition of three new frozen custard concretes which will make use of products created by purveyors in the area. The release also confirms that the Bridgewater Shack will be made from "recycled and sustainable materials and feature energy-efficient kitchen equipment and LED lighting." The wood used to make chairs and booths will be certified by the Forest Stewardship Council, "and tabletops will be made from reclaimed bowling alley lanes from Brooklyn's CounterEvolution." Walls and other surfaces will make use of barn beams from old dairy and grain barns in New Jersey, New York, and Pennsylvania.
Shake Shack has expanded at a gradual but steady pace since its inception in New York City's Madison Park in 2004. Late last month, Shake Shack made headlines when it went public. Its IPO has made founder Danny Meyer — and many among his management team — very wealthy. CEO Randy Garutti confirmed to Eater in a recent interview that the company will continue to expand gradually and carefully and that the team has no plans to change their way of doing business: "We'll continue to make decisions the same way we do today and the same way we did yesterday, one burger at a time."