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A pop-up ice cream shop in Australia has unveiled ice cream that glows in the dark. The Daily Mail reports that Melbourne-based company 196 Below specializes in ice cream made with liquid nitrogen, and now they've taken that gimmicky process a step further by adding "UV-reactive liquid colouring" to it.
Said additive is said to be "completely safe to consume" and has been certified as such by Australia's equivalent of the Food and Drug Administration. The ice cream, which is also dairy-free and vegan, is currently available in three different colors/flavors: pine-lime, redskin (raspberry), and mango-passionfruit.
Perhaps unsurprisingly, 196 Below co-owner Steve Felice was inspired by his younger days as a raver: He tells the Daily Mail, "'I used to be a dance party child in the 1990's and early 2000's and I used to make party clothes out of neon material." No word on whether or not eating the ice cream produces any, uh, UV-reactive aftereffects.
Strangely enough, 196 Below aren't the first entrepreneurs to come up with such a product; in 2013 a British entrepreneur invented glow-in-the-dark ice cream that gleaned its flourescent quality from jellyfish protein.