A seemingly never-ending cavalcade of snowstorms in New England means restaurants are suffering during what would normally be the busiest time of the year. The sixth snowstorm to hit the area in three weeks blanketed the city in white this weekend, resulting in a complete shutdown of public transit — meaning many would-be Valentine's Day diners were forced to cancel reservations and stay home.
According to the Associated Press, "Weather-related travel woes have cut into sales by up to 80 percent for some restaurants and retailers leading up to Valentine's Day." Lucca Restaurant & Bar in Boston's North End suffered around 100 reservation cancellations by the time Valentine's Day rolled around, says the Boston Globe. Meanwhile, fellow North End restaurant Tresca saw "a 10 percent drop in reservations for [what would typically be] one of the busiest nights of the year," and at least one restaurant, Legal Sea Foods, decided to delay its Valentine's Day offerings until March.
The disastrous effects on businesses have led Massachussetts governor Charlie Baker to declare all next week 'Valentine's Week,' reports CBS Boston. He's encouraging citizens to brave the wintry weather and patronize local shops and restaurants, saying at a press conference, "Buy your loved one something nice, not just tomorrow, but a few times next week. After the kind of month we’ve had, we’ve all earned it."