Potato Salad Kickstarter Campaign Brings in Over $37,000

A bold visionary has launched a Kickstarter to make a batch of potato salad. Yes, that is a Kickstarter to make a personal batch of potato salad; no, it's not for a potato salad company. Zack Danger Brown has raised nearly $9,000 — almost 90 times his original $10 goal — and there are still 25 days left to go on the campaign. According to CNET, Brown's motivation to launch the project was he really likes potato salad, but he had never made it. He tells the news site that the enthusiastic support surprised him: "I didn't get in the potato-salad game to make money. I did it to make potato salad."

There are currently over 1,300 backers all cashing in on perks like having Brown say their names out loud when he makes the salad ($1), receiving a potato-salad themed haiku ($20), or being sent a recipe book featuring potato salad recipes inspired by each country where there is a backer ($50). When Brown reached $3,000 he wrote on the Kickstarter page that he plans to "rent out a party hall and invite the whole internet to the potato salad party." As for the potato salad, Brown admits to CNET that he's not sure what recipe he will use just yet, but that no matter what, "dill will be involved."

Update July 8 10AM EST: The potato salad Kickstarter has now raised $37,782. It has 24 days to go.

· Potato Salad [Kickstarter]
· Guy's Kickstarter Dream: Making Potato Salad [CNET]
· All Kickstarter Coverage on Eater [-E-]