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Watch the Trailer for the Big-Agriculture-Funded Documentary Farmland

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Here's the trailer for a farmer-focused documentary Farmland, which hit select theaters yesterday. As NPR sussed out on today's Morning Edition, the film provides an idealistic departure from other agrobusiness documentaries like Food, Inc: Perhaps because it's funded by the U.S. Farmers and Ranchers Alliance itself. In interview with NPR, a rep for the Farmers Alliance says the film was created to reach "the millennials," and it focuses on six young farmers (all in their twenties) representing the future of American farming.

Director James Moll says he was given creative control over the film (despite its backers); he's previously directed documentaries like Running the Sahara. Go, watch:

Video: FARMLAND Teaser Trailer 2014

· FARMLAND Teaser Trailer 2014 [Vimeo via Grub Street]
· All Documentary Coverage on Eater [-E-]