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Royal Caribbean Opening First 'Food Truck at Sea'

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Photo: Royal Caribbean Blog

Forget meals on wheels: Royal Caribbean International has announced it'll open the first "food truck at sea," essentially a hot-dog stand that's vaguely shaped like a vehicle with wheels. The SeaPlex Dog House promises to bring the "food truck phenomenon" on board the Royal Caribbean's Quantum ship, "parked" inside the SeaPlex active space that also features an at-sea roller rink and circus school. Royal Caribbean describes the concept as inspired by the food-truck scenes from Chicago to Miami to Austin, resulting in a hot dog menu that "span[s] the globe in origin and flavor."

As Bloomberg Businessweek points out, the truck lacks an engine and will be stationary aboard the ship — it "is more like a sidewalk lemonade stand, a kitschy storefront" — than proper food truck. But the stand does represent a break from the usual cruise-ship dining model: Instead of offering meals at set dinner times, Royal's new "Dynamic Dining" program allows guests to pick-and-choose from a selection of different casual concepts. (Other ship options include Michael's Genuine Pub, by chef Michael Schwartz, and Jamie Oliver's Jamie's Italian.) The non-truck starts floating with the Quantum of the Seas cruises this season.

· The Food Truck Goes to Sea [Bloomberg Businessweek]
· All Cruise Ship Dining Coverage on Eater [-E-]
· All Food Truck Coverage on Eater [-E-]

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