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Food Photography Is About to Get a Lot More 3D

A new app is taking smartphone photography into the third dimension.

Soon you'll be able to capture macarons in three dimensions.
Soon you'll be able to capture macarons in three dimensions.

Tired of Instagram's inability to truly capture the essence of your burger/$12 cocktail/Cronut/kale salad? A soon-to-launch app called 3DAround is aiming to revolutionize the way folks immortalize their meals. According to TechCrunch, the app turns your phone (or tablet) into a 3D scanner: "Simply hit record, revolve your camera phone or tablet around an object, and 3DAround stitches together all the photos into a 3D image the viewer can spin at will."

The founder of the software company behind 3DAround, Dacuda, tells TechCrunch that "the inspiration for the app came from watching food blogger friends take dozens of photos of plates of grub from different angles and struggle to decide which was best." As Gizmodo points out, the app could in theory be used to photograph just about anything, "but the applications for photo-obsessed gourmands are pretty obvious." The app's resulting 360-degree images will be viewable within the app or certain browsers including Chrome, and "some version" will be shareable on Facebook, Twitter, and Pinterest.

3DAround is scheduled to launch in November and will only be available on the recently released iOS 8.

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