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Watch the Stylish Trailer for Next's Chicago Steak Menu

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Hillary Dixler Canavan is Eater's restaurant editor and the author of the publication's debut book, Eater: 100 Essential Restaurant Recipes From the Authority on Where to Eat and Why It Matters (Abrams, September 2023). Her work focuses on dining trends and the people changing the industry — and scouting the next hot restaurant you need to try on Eater's annual Best New Restaurant list.

Here's the teaser for the new Chicago Steak menu at the ever-changing Next in Chicago. This trailer is much more playful than past, super-intense trailers for the elBulli menu, the Bocuse d'Or menu, and the Hunt menu, featuring chef Grant Achatz, partner Nick Kokonas, chef Dave Beran, and other members of the Next team playing a Pappy Van Winkle-fueled game of poker set to a Frank Sinatra remix. The video also features beautiful slow motion shots of martinis being made and plenty of raw meat and smoking butchers. While not as goofy as the vegan menu trailer in which chefs ran around in vegetable costumes, this trailer is definitely a fun one. Go, watch:

Video: Next: Chicago Steak

· Next: Chicago Steak [Vimeo via @ElizabethOnFood]
· All Next Coverage on Eater [-E-]

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953 West Fulton Market, Chicago, IL