McDonald's corporate has, for some reason, decided to insert itself into the unfolding story of the decade long kidnapping and torture of several women in Cleveland, Ohio. Charles Ramsey, a neighbor to the house where the women were held captive, has emerged as a hero of this story, and in an now-famous interview with Cleveland's WEWS he happened to mention he was eating McDonald's when he first heard Amanda Berry's cry for help. So naturally, McDonald's tweeted, "Way to go Charles Ramsey- we'll be in touch."
What does this have to do with McDonald's, other than the fact that their food was Ramsey's proverbial can of spinach before stepping in to save the day? Not much, not really: the fast food chain noted on Twitter that "We salute the courage of Ohio kidnap victims & respect their privacy." But they'll be damned if they miss an marketing opportunity, it seems.
So, an endorsement deal for Ramsey? Free Big Macs for life? In any case, here's the Ramsey interview that made all of this possible:
Video: Charles Ramsey Interview