[Photo: Iron Chef America]
Here's another Food Network show/personality-branded frozen food offering: Iron Chef America À La Cuisine frozen meal kits. The Iron Chef America-inspired dinners will retail for $14.99, and come in "an assortment" of flavors like Garam Masala Chicken, Beef Mongolian, Thai Green Curry Beef, and Spicy Szechuan Chicken. According to the press release, the kits will feature "fresh ingredients that are low in sodium and preserve their nutritional value." Unfortunately Iron Chefs were not involved in the process of creating these frozen meals, unlike Ina Garten's Barefoot Contessa Sauté Dinners for Two.
The Iron Chef America meal kits are currently available across Canada and are "rising at an exponential rate in the US." They're licensed under Premier Meat Packers in the States. Each package serves four and is advertised to be ready in "as little as 12 minutes." Look below for the (admittedly epic) video that claims "there is an Iron Chef that lives in all of us," and the press release. >>>
Video: Iron Chef America Cuisine
Iron Chef America comes to your kitchen
(MONTREAL, May XX) - Iron Chef America brand has launched À La Cuisine home meal kits, inspired by the Food Network's esteemed Iron Chef America (ICA) series. À La Cuisine home meal kits arrive in the US under license to Premier Meat Packers who acquired the North American License for all food categories.
À La Cuisine home meal kits are packed with premium meats, farm-picked veggies, gourmet sauces, and aromatic basmati rice. Fresh ingredients set for you to cook and feed four in as little as 12 minutes. The product line features an assortment of flavors such as Garam Masala Chicken, Beef Mongolian, Thai Green Curry Beef, and Spicy Szechuan Chicken among others.
Unlike most other leading meal kit brands famous for being par cooked, precooked, or single serve microwavable meals, the quick to prepare À La Cuisine home meal kits set a higher food quality standard by providing fresh ingredients that are low in sodium and preserve their nutritional value.
"ICA is the main source of inspiration. The chefs are impressive. Foodies like myself are hooked," says Anthony J. Elman, Premier Meat Packers - Senior VP of Sales & Marketing. "People love a bold and delicious dish. We felt the need to supply them with varied meal kit essentials, inspired by Iron Chefs. À La Cuisine caters to people's cravings. We also designed two introductory sweeter flavors. It's food they can conveniently and quickly cook up. This is a product people can identify with."
The ICA home meal kits brand has already claimed shelf space across Canada and is rising at an exponential rate in the US.
The company is also developing product extensions. Hors D'oeuvres are underway and expected to hit shelves shortly. Iron Chef America brand remains committed to providing consumers with the freshest ingredients and innovative food solutions that are synonymous with first-rate taste and quality.