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CT Starbucks Customers 'Pay It Forward' 1,468 Times

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by Hillary Dixler Canavan
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Hillary Dixler Canavan is Eater's restaurant editor and the author of the publication's debut book, Eater: 100 Essential Restaurant Recipes From the Authority on Where to Eat and Why It Matters (Abrams, September 2023). Her work focuses on dining trends and the people changing the industry — and scouting the next hot restaurant you need to try on Eater's annual Best New Restaurant list.

Christmas must really be over because the multi-day pay-it-forward chain at a Newington, CT Starbucks drive-thru finally came to an end this weekend, NBC Connecticut reports. The chain began on the morning of Christmas Eve, with customers paying for the drinks of the car behind them. A Starbucks employee tells NBC that the chain ended on Saturday evening. All in, some 1,468 customers participated and employees are hoping something similar happens next holiday season. The video from NBC below features footage of the chain in action and interviews with some of the participants. It's pretty heartwarming stuff so go, watch:

Video: Starbucks Customers Paid it Forward for Days After Christmas

· Starbucks Customers Paid it Forward for Days After Christmas [NBC Connecticut via Consumerist]
· CT Starbucks Pay-It-Forward Chain Tops 800 Cars [-E-]
· All Starbucks Coverage on Eater [-E-]

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