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Tea Expert, Dismayed

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Photo: Teavana/FB

Tim Hill, production editor for the US edition of the Guardian and genuine British person, is sort of not a fan of Starbucks' new Teavana tea bar. Quote: "But it's just so crushingly pointless. It's a tea bar (it serves no coffee), but it acts more like a determinedly ambitious boutique hotel... It's easy to mock – boy, is it easy to mock – but Teavana, with all its new-age, pseudo-spiritual bullshit, points to a wider trend: what you might call America's fetishisation of tea. Since when did tea become part of a marketable lifestyle?" [Guardian]

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