The expansion-minded folks at Shake Shack are on the move again: The burger mecca has announced plans to open its first Texas location in Austin in "late 2014." First reported by Austin360, the restaurant will be located in the new Lamar Union development, which will also be home to the rebuilt Alamo Drafthouse. Along with "all the Shake Shack classics," the menu should also feature the new fresh-cut fries, but there's no word yet as to flavors for the specialty concretes. An In-N-Out was recently for Austin, so along with Las Vegas, Austin is the second future front of the In-N-Out/Shake Shack burger wars. Below, the press release:
SHAKE SHACK TO DEBUT IN THE LONE STAR STATE IN LATE 2014
Beloved Burger, Hot Dog and Frozen Custard Stand Bringing Shake Shack Experience to Austin, TX
NEW YORK, NY – October 18, 2013 – You can hang your hat on it—Shake Shack is Texas bound! Danny Meyer's Union Square Hospitality Group (USHG) is proud to announce it will bring its first-ever restaurant to Texas when it opens Shake Shack in Austin in late 2014.
Shake Shack Austin will be located on the corner of South Lamar and Treadwell in the neighborhood's new Lamar Union retail and residential development, neighboring the original Alamo Drafthouse.
Shake Shack is a critically acclaimed, modern day "roadside" burger stand known for its 100% all-natural Angus beef burgers and flat-top dogs, fresh-made frozen custard, craft beer and wine, and more. A fun and lively community gathering place with widespread appeal, Shake Shack has earned a cult-like following around the world.
"We're thrilled to plant our feet in the great state of Texas," said Randy Garutti, Shake Shack CEO. "Austin embraces all of the important things in life—food, music, community and culture—we're excited to be on South Lamar that puts us in the heart of it all."
In keeping with Shake Shack's mission to Stand For Something Good, the new location will be constructed with a variety of recycled and sustainable materials, and feature energy-efficient kitchen equipment and lighting. Chairs and booths will be made from lumber certified by the Forest Stewardship Council.
The Austin menu will feature all the Shake Shack classics including beer, wine, and a selection of tailor-made frozen custard concretes.
· Exclusive: Shake Shack to open first Texas location in Austin in 2014 [Austin360]
· Shake Shack is Coming to South Lamar in 2014 [Eater Austin]
· All Shake Shack Coverage on Eater [-E-]