Here's British chef/known bouillon cube-lover Marco Pierre White teaching a whole bunch of bloggers how to cook with Knorr Stock Pots, which are a sort of premade concentrated stock-like goo. And they're surprised at how much better the restaurant dishes taste after adding the product. According to one blogger, "I always made homemade stock and now we just don't need to." Says another, "It's like having your own little sous chef in the kitchen." Innovation! Next thing you know they'll be making entire frozen dinners you can eat in front of the TV.
Video: Marco Pierre White's Blogger Class