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Wine Makers Chase Millennials

wine-packaging-eater.jpgWine brands are attempting to reach millenial drinkers by packaging their products in "sleek, eco-friendly containers" like plastic pouches "because [millennials] have grown up drinking from plastic." In other words: millenials drank juice from plastic pouches when they were kids, so why wouldn't they drink wine out of them now? [NYT, previously]

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