Stunts: Pizza Chain Sends Creepy Mascots to Stalk Its Twitter Followers

Atlanta-based pizza chain Mellow Mushroom has unleashed a series of videos that are at once delightful but also totally creepy, depicting the chain's mushroom mascot silent stalking people as they run, shop, work, and go about their lives. AdWeek reports that this is all part of Mellow Mushroom's new "Follow Us and We'll Follow You" ad campaign in which they tracked down their newest Twitter followers (with the help of friends and family) and filmed these short, sinister videos.

Video: Follow Us Compilation

Video: @mellowmushroom follows @acplyler

Video: @mellowmushroom follows @gwoodrow

Video: @mellowmushroom follows @acuemma

Video: @mellowmushroom follows @richnowalk

· Follow This Pizza Chain on Twitter, and It Will Follow You Back ? in Real Life [AdWeek via HuffPo]
· Mellow Mushroom Pizza [YouTube]
· All Advertising Coverage on Eater [-E-]