Food writer Amanda Hesser stopped by Google to talk about her new cookbook, The Food 52 Cookbook, and the website behind it of the same name. In the 48 minute talk below, Hesser discusses crowd-sourcing a cookbook, Food52's Hotline cooking assistance model, what makes for an "original" recipe, and why it's a good thing that "it's a pain in the ass to upload recipes" to Food52.
Video: Amanda Hesser at Google
· Amanda Hesser at Google [YouTube]
· All Amanda Hesser Coverage on Eater [-E-]