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The Perils of Daily Deals

Groupon-Raw-Deal.jpgA column on TechCrunch questions whether the daily coupon craze, which recently prompted Groupon to file for an IPO, is a sustainable business model. Concerns include regular customers taking advantage of steep discounts, the difficulty of getting high-profile businesses to participate, and "fake pricing" on more desirable offers. Ultimately, "a business can’t cut prices in half and give half of the rest to someone else and make a profit." [TechCrunch]

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