Watch the Controversial Yoplait 'Eating Disorder' Ad

Yoplait has pulled an ad which the National Eating Disorders Association found offensive. In the commercial, a woman bargains with herself over whether she can eat a slice of strawberry cheesecake ("What if I just had a small slice? I was good today. I deserve it!"), and the organization felt it was a little too similar to the inner monologue of those suffering from eating disorders. A Yoplait spokesperson said the company "had no idea" the ad would trigger that kind of response in people. Here's the video:

Video: Yoplait Ad

· 'Kudos to Yoplait,' Says National Eating Disorders Association [NEDA]
· Yoplait Ad [YouTube via Jezebel]