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Inside San Pellegrino

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50-best-ql.jpgLisa Abend takes a look at the San Pellegrino World’s 50 Best Restaurants list and how even being listed 49th drives tons of business. She talks to judges who admit that the list is "about what’s cool" and why restaurants like Noma and elBulli tend to win. The awards are now such a big deal that governments and tourism bureaus sponsor junkets to try to get votes. [NYT]