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You might think you're just tweeting about eating some macaroni and cheese, but Kraft is listening. And also turning your mundane tweets like "Eating mac n cheese cause I cnt sleep" into ads overnight. They're pretty funny! The ads made by Crispin Porter + Bogusky, also known as the folks who made (and subsequently were fired for) Groupon's controversial Super Bowl ads.
Below, a man dressed as a carrier pigeon flies Kraft Mac and Cheese to Canada for Jack, a man calls his family to his deathbed only to inform them that "Sunday nights are for mac and cheese," a mac and cheese dream world and a riff on the Antiques Roadshow.
Video: "Jack's request for his first meal back in the US ... @kraftmacncheese"
Video: "Sunday nights are for mac and cheese."
Video: "Eating mac n cheese cause I cnt sleep"
Video: "#classic Mac n cheese is always a #greatchoice"
· Mac & Cheese Will Turn Your Tweets Into Ads [AdWeek via -ELA-]