McDonald's latest vehicle for global domination: McTV. The ubiquitous burger chain is launching its own TV channel, "a digital network of exclusive original content targeted at dine-in customers." Programming will be customized to specific communities and will include local news and mini-features on upcoming films, albums and TV shows. Also, Mayor McCheese and the Hamburglar will debate hot-button political issues. Or not. The channel will be rolled out in the next few months. [LAT via Eater LA]
Share this story
The Latest
Filed under:
The Feasts We Remember
Eater’s holiday banquet celebrates the food traditions we return to in memory, time and time again
Your Neighborhood Restaurant Now Serves Caviar
Once a luxury reserved for posh dinners, fish roe has become the snack du jour at restaurants across the country — and it’s blurring the lines between casual and formal dining
By
Jaya Saxena
Loading comments...