Yum Brands to Sell Long John Silver's and A&W

Yesterday Yum! Brands announced the intention to sell the Long John Silver's and A&W chains in order to focus on the expansion (especially in China) of its three other brands: Pizza Hut, Taco Bell, and Kentucky Fried Chicken. "We do not believe Long John Silver’s and A&W All–American Food restaurants fit into our long–term growth strategy... Accordingly, we have decided to put these two great brands up for sale..." said the CEO in a press release.

Long John Silver's was originally founded in 1969, and A&W started franchises in 1921 in California, and together they make up 1,630 of the parent company's 37,000 locations (although some are co-branded).

So basically: Up for sale! One chain with a deliciously awesome 1970s logo known for its root beer floats alongside some mediocre hamburgers (and apparently cheese curds??). Also up for sale: A chain named after a pirate from Treasure Island that sells deep-fried fish chunks and potatoes. $100 million OBO.

· Yum Brands will sell A&W, Long John Silver's [USA Today]
· All Long John Silver's Coverage on Eater [-E-]
· All A&W Coverage on Eater [-E-]