A tipster sent in the above photo, writing: "Double Down in Ledgewood, NJ. So new they have no idea how to make it. They included bread! Prob bc it's so ridiculous without bread."
Best Week Ever: "[B]y removing bread from the equasion [sic] – by pretending fried chicken IS bread – this spits in the faces of the Jamie Oliver and Morgan Spurlock, not just acknowledging the nihilistic subtext of fast food, but wearing it like a badge of fatty pride."
NPR's Wait, Wait Don't Tell Me: "Seriously, this is rewriting the rules of lunch. And of sandwiches. We're going to replace peanut butter and jelly with chicken and chicken."
The Awl: "Should you eat this? Probably not."
Alway Hungry: "KFC would do better to double the cheese and the bacon; more crunchy bacon, more gooey, drippy cheese coming out the sides of the fried chicken."
Salon: "But, aside from greasier-than-normal fingers, it kind of doesn't work."
Midtown Lunch: "If you enjoy the holy trifecta of bacon, fried chicken, and cheese then you’ll just die over this, but probably from thirst first."
Buzzfeed: "I tried my best to capture the experience in video... I hope this will keep you from eating it — consider it a PSA."
Newspaper Restaurant Critics
Robert Sietsema at the Village Voice: "Cradled in your hand, it seems a rather paltry thing... Indeed, the sandwich is an almost total dud."
Sam Sifton at the New York Times: "It is, in all, a disgusting meal, a must-to-avoid."
Kathie Lee and Hoda Take on KFC's Double Down
· The KFC Double Down Sandwich: A Field Guide [-ENA-]
· Photos of KFC's Double Down Sandwich: Release the Kraken! [-ENA-]