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starbucks-cup-150.jpgOne of the biggest problems plaguing the coffee chain industry is the single use disposable plastic cup; Starbucks in particular is responsible for 3 billion of the 200 billion paper cups thrown away in America each year. The chain has pledged to make their cups 100% recyclable by 2012, but the answer may be pretty simple: just bring your own reusable mug. [Fast Company]

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